In February, No Minor Sale participated in the 2025 One ABQ Youth Job & Volunteer Fair at the Berna Facio Professional Development Center. Led by Volunteer Camila Santana, the event brought in nearly 750 youth, ages 15 to 25. Attendees had the chance to explore volunteer and employment opportunities, learn interviewing skills, and network with potential employers. It was a great opportunity for No Minor Sale to connect with like-minded individuals eager to support our campaign efforts in the adult volunteer program, which is open to New Mexico residents 18 and older!

So, why should you join No Minor Sale as an adult volunteer?

1. Make New Mexico a healthier place for all.
   As a volunteer, you’ll have the chance to advocate for policies that protect youth, vulnerable populations, and community members from nicotine dependence.

2. Earn rewards for your time.
   Each volunteer opportunity you participate in earns you points that can be redeemed in our rewards store! Rewards include gift cards, electronics (iPhones, airpods, macbooks, etc.), gaming devices, and even scholarships!

3. Develop public speaking and leadership skills.
   Volunteering with No Minor Sale will give you numerous opportunities to speak with community members, policymakers, and students. These experiences will help you sharpen your public speaking and leadership skills—valuable tools for career advancement.

4. Receive letters of recommendation.
   If you’re working towards career growth, No Minor Sale can provide letters of recommendation or references to support your scholarship applications or job searches.

Getting started is easy! Simply visit My.NoMinorSale.com/Register to sign up for a 1-hour training session. Once you’re trained, you can participate in a variety of opportunities, such as tabling at community events, presenting at elementary and middle schools, attending city council meetings, and even taking part in radio and television interviews. We offer flexible scheduling, so you can volunteer when it’s convenient for you. This is a great way to build your resume and make a lasting impact in your community!

Join us today to make a difference in the health of New Mexico!

In April 2022, the FDA submitted rules to restrict the manufacturing, distribution, and sale of menthol-flavored cigarettes—15 years after the Family Smoking Prevention and Tobacco Control Act was passed in 2009 (FDA). This important act banned all flavored cigarettes, except for menthol, which has disproportionately impacted vulnerable populations, particularly Black Americans (FDA, 2022). Despite the potential health benefits of the ban, the new administration has decided to withdraw the rule (CNN, 2025).

So, what does this mean for health equity and the fight against menthol? While this may seem like a setback, the good news is: we can still make a difference. Advocacy remains one of the most powerful tools in protecting vulnerable communities from the tobacco industry's targeted marketing. Here's how you can help:

1. Join Local Coalitions

Groups like the New Mexico Allied Council on Tobacco are at the forefront of nicotine use prevention and health equity efforts. By joining these coalitions, you’ll stay up-to-date on statewide efforts, events, and legislative changes that impact our communities.

2. Volunteer with Public Health Organizations

Organizations like the No Minor Sale campaign, American Lung Association, and American Heart Association need your help to spread awareness about menthol as a health equity issue. Whether it’s advocating for policy changes, engaging local officials, or educating youth about the dangers of nicotine products, your involvement can make a huge difference.

To learn more about how you can help as a No Minor Sale adult volunteer, visit NoMinorSale.com/Take-Action.

References

FDA. (n.d). Family Smoking Prevention and Tobacco Control Act - An Overview. Retrieved from https://www.fda.gov/tobacco-products/rules-regulations-and-guidance-related-tobacco-products/family-smoking-prevention-and-tobacco-control-act-overview

 FDA. (2022, April 8). FDA Proposes Rules Prohibiting Menthol Cigarettes and Flavored Cigars to Prevent Youth Initiation, Significantly Reduce Tobacco-Related Disease and Death. Retrieved from https://www.fda.gov/news-events/press-announcements/fda-proposes-rules-prohibiting-menthol-cigarettes-and-flavored-cigars-prevent-youth-initiation 

 CNN. (2025, January 24). Trump administration withdraws proposed menthol ban. Retrieved from https://www.fda.gov/news-events/press-announcements/fda-proposes-rules-prohibiting-menthol-cigarettes-and-flavored-cigars-prevent-youth-initiation

The recent surge in the popularity and demand for nicotine pouches has raised concerns among nicotine use prevention advocates across the country. As e-cigarette use begins to decline, the tobacco industry has shifted its marketing focus to nicotine pouches. First introduced to the U.S. market in 2014, these products have seen a significant rise in sales over the past five years (NikoKick, 2024). But what exactly are nicotine pouches, and why are they becoming a cause for concern?

What Are Nicotine Pouches?

Nicotine pouches are small, rectangular packets that contain 3 to 13 mg of synthetically or naturally derived nicotine. Each tin typically contains 15 to 20 pouches, which are available in a variety of flavors (Yale Medicine, 2024).

Why Are Nicotine Pouches Concerning?

One major concern is that products like Zyn, a leading brand, may appeal to young people and individuals who have never smoked or used tobacco. Zyn, like many other products aimed at youth, is available in a wide range of flavors. The pouches are discreetly placed between the upper lip and gum, making them difficult to detect once inserted. This ease of concealment may make them especially appealing to teens and young adults (Truth Initiative, 2024).

Additionally, nicotine is highly addictive, and its use can have serious consequences, especially for developing brains. It disrupts the formation of brain circuits that control attention, learning, and susceptibility to addiction, with long-term effects that can impact cognitive and emotional development (Medical News Today, 2021).

Why Has Zyn Gained Popularity?

• Social Media Influence: Zyn has gained traction on platforms like TikTok, where influencers, known as "Zynfluencers," promote the product through sponsored content.

• Smokeless and Spit-Free: Unlike traditional cigarettes or vapes, nicotine pouches like Zyn are smokeless, odorless, and spit-free. This makes them more convenient to use and easier to conceal.

• Alternative to Smoking or Vaping: Many young people have turned to nicotine pouches as an alternative to smoking or vaping, citing their ease of use and discretion (NPR, 2024).

• Tobacco Industry Marketing: With the decline in smoking and vaping, the tobacco industry is investing heavily in nicotine pouches to attract new users. Philip Morris International has committed over $800 million to expand Zyn production in response to growing demand (Truth Initiative, 2024). According to the National Youth Tobacco Survey (NYTS), nearly half a million students are currently using nicotine pouches, with Zyn being the most popular brand. This number is steadily increasing (FDA, 2024).

How Can We Protect Youth?

To prevent further youth exposure to these products, it is crucial to continue education on the dangers of nicotine use, particularly its impact on developing bodies and brains. Educating young people, community members, and policymakers is key to keeping these products out of the hands of minors.

To learn more about how you can help, visit NoMinorSale.com/Take-Action.

References

NicoKick. (2023, June 13). The History of Nicotine Pouches. NicoKick. Retrieved from https://nicokick.com/us/pouch-perfect/news/brief-history-of-nicotine-pouches

Yale Medicine. (2024, July 22). What Parents Should Know About Nicotine Pouches. Yale Medicine. Retrieved from https://www.yalemedicine.org/news/nicotine-pouches

Truth Initiative. (2024, September 18). Philip Morris International to Invest Over $800 Million in Nicotine Pouches. Truth Initiative. Retrieved from https://truthinitiative.org/research-resources/emerging-tobacco-products/philip-morris-international-invest-over-800-million?utm_source=Truth+Initiative+Mailing+List&utm_campaign=1045ca3546-Newsletter_2024_09_18&utm_medium=email&utm_term=0_-1045ca3546-%5BLIST_EMAIL_ID%5D

Medical News Today. (2023, July 1). Effects of smoking on the brain. Retrieved from https://www.medicalnewstoday.com/articles/smoking-effects-on-the-brain 

NPR. (2024, August 21). What's Zyn, and why there was a shortage this summer. NPR. Retrieved from https://www.npr.org/2024/08/21/nx-s1-5068090/what-is-zyn-nicotine-pouches-fda

U.S. Food and Drug Administration. (2024). 2024 Findings on Youth Tobacco Use. U.S. Food and Drug Administration. Retrieved from https://www.fda.gov/tobacco-products/youth-and-tobacco/results-annual-national-youth-tobacco-survey#2024%20Findings%20on%20Youth%20Tobacco%20Use